Tampa-based. Senior-level marketing for service businesses.

Resource library

Waterfall Guides

Complete decision guides for local operators who want to understand the work before buying it.

Waterfall Guide

Local SEO for Service Businesses: A Practical Guide

How site structure, local relevance, business profiles, reviews and useful content work together.

Read more →
Waterfall Guide

The Local Service-Business Website Checklist

A page-by-page review of the information, proof and conversion paths a local buyer needs.

Read more →
Waterfall Guide

The Local Service-Business Marketing Plan: What to Fix First

A decision-by-decision guide to visibility, trust, conversion, follow-up and measurement.

Read more →
Call Derek