Category : Content Strategy

Content Strategy Influencer Marketing SEO Social Media

Launching Your First Business? A Digital Marketing Crash Course

Digital Marketing Crash Course

The article below covers some basic online marketing considerations to make before you start a new business. It was originally written and published on Score.org.


So, you decided to take the plunge into entrepreneurship and start your own business? Congratulations – that was just the first of many important decisions you’ll have to make for your company.

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Content Strategy SEO

5 Tips for Creating Location-Specific Content

location content

Location-specific content can help you improve your rankings for local SEO. This article for Website Magazine outlines some basic tips for creating location-specific content.


Google has placed an emphasis on hyper-local listings in the SERPs (search engine results pages) with the goal of helping customers find the right locations and the tools to visit brick-and-mortar companies. With this emphasis, many businesses have moved down in the rankings as local listings take up more space. One of the best ways to join the local craze is to use location-specific content. Discover five tips to use this powerful tool and why these techniques will help. 

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Content Strategy Conversion Optimization

Using Content To Build Lead Flow | CopyPress

This is an article I wrote for this really awesome content creation and promotion company, CopyPress. The article walks you through some really creative ways to use content to drive leads. If you want to learn more about content and lead generation, contact me!

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